Kewby

Kewby is a magical place that is always changing, yet always familiar. It starts as a huge and simple cube that visually taunts young visitors to tear it apart. Lightweight pieces in the shapes of stairs, trees, waves, jelly beans, etc., can be easily pulled from their nests and strewn around the park. Every piece that is removed reveals tiny spaces to explore. Larger pieces take on functions like providing shade or serving as a table.

Kewby is a hub of activity with thousands of permutations – the only limit is its users’ creativity. Make a fort, a theater, a classroom, whatever! Ambiguous forms allow the user to give purpose to each piece as they see fit, creating an endless array of items for play, entertainment and rest.